Graphic design is the art and practice of creating visual content to communicate messages. It combines elements like typography, imagery, color, and layout to convey ideas and evoke emotions. Designers work on a variety of projects, including branding, advertisements, packaging, web design, and print media. The goal is to engage the audience, enhance usability, and provide a memorable visual experience, often balancing aesthetics with functionality. Effective graphic design can inform, persuade, and inspire.